Find Every Missed Opportunity for Your MedTech Devices

Discover underutilized providers, predict adoption and capture latent demand.

$3.2M

$1.5M

$2.8M

$4.1M

$3.5M

$250M+ Latent Demand Identified

Every Device has a Latent Demand.
We Surface it for You.

Physicians who should be doing your procedures but aren't

Facilities with the right case mix but underutilized

Time-sensitive changes in referrals, policy, or diagnosis mix

Benchmark Utilization

Compare procedure volumes per NPI/facility vs risk-adjusted peers

Predictive AI

Forecast adoption based on diagnosis trends, CMS policy, and EHR data

Auto-Prioritization

Identify doctors who should be using your device—but aren’t yet.

Continuous Learning

Improve targeting precision through rep feedback loops 

step 1

Select your medical device, procedure codes, target specialties, and territory to configure your analysis parameters.

step 2

View physician procedure volumes compared to statistical benchmarks and your existing customer data patterns.

step 3

Sort physicians by latent opportunity score and calculate pipeline value based on your device cost and conversion potential.

ROI on Rep Targeting

$1.5M

Revenue from Single Lead

Device Placements in 6 Months

90 Mins

Implementation Timeline